About PropVende
A better way to sell property in Spain
PropVende was created around a simple question: how much of the traditional property-selling process genuinely requires an estate agent, and how much can a seller manage directly with better technology, better information and access to professionals only when needed?
Why PropVende exists
Selling a property in Spain is document-heavy, procedural and unfamiliar to most owners — particularly to owners who live abroad. Very little of that difficulty is solved by paying a percentage of the sale price. Most of it is solved by structure: knowing what applies to your property, what is missing, and what happens next.
Seller control
You decide what is prepared, what is published and who is involved.
Fixed, transparent pricing
A published fee instead of a share of your property's value.
Compliance-aware workflows
Regional document requirements, versioned and auditable, built into the process.
Optional professional support
Bring in a lawyer, gestor or tax adviser when you want one — not by default.
Modern software
Your documents, listing, photos and buyer enquiries in one private workspace.
Process improvement
Remove steps that add cost without adding value, and keep the ones that protect you.
The people behind it
PropVende is a joint venture between Ai Risk Intelligence AS and Awesome Content AS, built by Andréas Hobbelin and Susan Hobbelin. Their skill sets are deliberately complementary: selling a property is part paperwork and governance, part marketing and communication.
Andréas Hobbelin
Risk, compliance, technology & commercial strategy
Andréas works with risk and compliance management and brings more than 15 years of experience from BDO Forensic Services, Swedbank Group, and Nordic fintechs including ZTL and Plusius. He runs Ai Risk Intelligence AS, providing AML and compliance support to regulated businesses operating in higher-risk environments, including the real-estate sector in Spain, while also developing technology solutions in the same field. His work includes the Spanish AML brand CostaAMLCompliance.com, the KYC/AML platform PropComply.com, and AMLTrainingSpain.com, all focused on the Spanish real-estate sector. In PropVende, Andréas brings this experience into the product to ensure that compliance, risk management and responsible process design are built into the platform from the outset.
Susan Hobbelin
Real estate, sales, marketing & customer experience
Susan works across real estate, sales, marketing and digital communication and runs Awesome Content AS. She brings more than 20 years of experience working with brands including Villoid, United Influencers and Camilla Pihl, as well as influencers such as Sophie Elise and Caroline Berg Eriksen. She has also worked as a property consultant with HusmanHagberg Costa del Sol, built and operated digital property platforms including CostaDelSolLifestyle.com, SpainMortgageCalculator.com and BuyAPropertyInSpain.com, and worked on social media for GetBueno.com. In PropVende, Susan leads the seller experience, listing quality, marketing and customer communication.
They are not estate agents, and PropVende does not act as one.
How we build
Seller needs first
Start with the seller's real problems, not the existing industry's process.
Compliance by design
Build trust, privacy and good governance into the platform from the beginning.
Improve the process
Question unnecessary friction and use technology where it genuinely makes the sale simpler and more efficient.
Independent by default
Give sellers control and let them choose when and which professionals they want to involve.
Experience across the Spanish property ecosystem
Between them, Andréas and Susan have worked with property, compliance and marketing on the Costa del Sol and in the wider Spanish market — from AML and compliance support for regulated activity, to property consultancy, digital property platforms and content and social media work.
Compliance and financial crime
AML and compliance support provided to businesses in regulated and higher-risk sectors, plus technology projects such as CostaAML and PropComply.
Property practice
Work as a property consultant with HusmanHagberg Costa del Sol, giving direct exposure to how sales are prepared, marketed and closed.
Digital property platforms
Building and running property-focused digital platforms such as Buy a Property in Spain, and social media work carried out for Bueno.
Andalucía first
PropVende is built for Andalucía and the Costa del Sol first. Experience elsewhere in Spain informs the product; it does not mean PropVende operates in those markets today.
Named companies and projects describe work carried out or supported by the founders. They are not endorsements, partnerships or certifications of PropVende.
Costa del Sol context
Andréas and Susan have been living on the Costa del Sol since 2025. Living here gives the team direct exposure to the market, sellers, professionals and practical processes PropVende is designed around. It is context, not a claim of long-standing local agency experience.
How the model is aligned
PropVende is not built around earning a percentage of the seller's property value. The platform succeeds by helping the seller manage the process effectively, not by increasing commission based on the property's sale price.
Where we work with professional partners in future, we will disclose the relationship on the relevant page.
Different from an estate agency, on purpose
See what the platform does
Walk through the process step by step, or estimate what a percentage commission would cost you.